PepsiCo launches 15 new Kurkure flavours

dynamitenews.com 
New Delhi/ 5 May 2016.  PepsiCo India, on Thursday, launched 15 new Kurkure flavours expanding its existing range from 15 to 30, in a marketing campaign in the capital. Bollywood stars Parineeti Chopra, Kunal Kapoor and TV personalities Rocky Singh and Mayur Sharma were present on the occasion. 

Regional flavours
The new flavours include some regional tastes like South Tangy Twist, Chiwda Mix for West, Punjabi Chatka to attract consumers from across the country. 

Company statement
Speaking on the occasion, Partho Chakrabarti, a PepsiCo India official said, “We have introduced a new range of namkeens and flavors to address diversity in palettes, size preferences and budgets of Indian Consumer.”